Five questions to quickly assess social media interview candidates

Often, advertisers define their audience too narrowly and their unit costs increase as a result.

With an ever increasing amount of private data leaked, hacked, accessed, or eavesdropped on, it would seem that people should be fed up...

Income targeting is a powerful segmentation lever offered by platforms like Google and Facebook across the globe. The effectiveness of...

Money First, Not Mobile First In emerging markets, companies’ best customers are often those countrymen and woman with purchasing power....